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When you are marketing your martial arts school, it’s important to understand that each person who visits your website or watches your videos will have a different level of awareness relating to your school.
The media is blitzed all day long with people seeking exposure on their platform. One method that will jump you to the top, or at least near it, is to get out in your community and help with a local fundraising effort. Whether it’s a need of a member’s family or a...
Here are some last-minute to-dos. Check your website’s SSL status. SSL give visitors confidence that your site can be trusted.You can check it here. https://www.digicert.com/help/ You can renew it here: https://pxlme.me/mifIY0xW Claim and optimize your Google My...
The line that got the most response was, Everyone from Bruce Lee to Mr. Miyagi said the secret to success is to “Focus on what works and discard the rest.” Who are we to argue with those guys?
If you’d like to get a better feel for how to move prospects down the path of discovering and joining your school, read this short post. At the bottom, I have a link to a new prototype website for Empower Kickboxing™ that illustrates that you can’t assume that...
Get a Great Looking Website at MartialArtsWebsites.com The first 2.6 seconds a visitor spends on your website determines their first impression. British researchers analyzed how different design and information content factors influence the trust of business websites....
Why don't your students write reviews for Your Martial Arts School? They: (a) never think about it (b) forget to do it (c) don't know where or how to do it. Most of us have no idea how to send a link to students to post a review on your Google My Business (GMB)...
Click Play and Listen in the Background [audio_player style="1" url="https%3A%2F%2Fs3-us-west-1.amazonaws.com%2Fcoaching-sensei%2Flip%2Bservice.mp3"] When a school owner comes to me for coaching, there is usually a predictable series of events that created enough pain...
The GAP is the divide between your martial arts experience and the market’s expectations It’s safe to say: 1. You love the martial arts. 2. The martial arts improved your life. 3. You want to share that experience with others and make a good living doing it. It’s also...
If you want to stand out above your competitors, here is a strategy that can result in you getting the phone call from media for expert advice. To get your website to rank, you have to convince Google that your content has value and authority. The following strategy...
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