Martial Arts School Staff Training Program

Once you have your staff in place, it’s time to train them to align with your vision and operational style. Regular training meetings, in addition to your weekly staff meetings, are essential for this purpose.

Focus Areas for Training Meetings

  1. Customer Service

    • Teach staff how to interact positively with customers.
    • Address handling complaints professionally and courteously.
    • Prepare staff for managing student injuries and other emergencies.

  2. Teaching Techniques

    • Suggest better ways to instruct students, ensuring consistency and quality in lessons.
    • Encourage innovative teaching methods to keep classes engaging and effective.

  3. Sales Skills

    • Help staff feel comfortable with the idea of making money by selling lessons.
    • Use role-playing exercises to practice sales pitches and handling various customer scenarios.

Making Money Comfortably

Running a martial arts school can be a lucrative business. However, some staff members may initially feel uncomfortable with the financial aspects. Here are steps to help them become more comfortable:

  1. Value of Martial Arts Lessons

    • At approximately $90 a month, martial arts lessons are a valuable investment, offering self-defense skills and character development.
    • Compare this cost to other common expenses, such as dining out, to highlight its affordability and benefits.

  2. Sales Aptitude

    • Ensure potential staff members feel comfortable with or have an aptitude for sales.
    • Use role-playing to build their confidence in selling lessons to different customers.

Encouraging Questions and Feedback

Throughout your training classes, encourage questions and feedback to help staff absorb information more effectively. Remind them that there are no dumb questions and that inquiries often lead to better understanding and improvement.

Role-Playing Exercises

Role-playing can significantly enhance staff members' comfort and skill in sales and customer interactions. Here’s how to implement it:

  • Scenario Practice: Create scenarios for staff to practice, such as selling a membership, handling a complaint, or assisting an injured student.
  • Feedback Sessions: After each role-play, provide constructive feedback and discuss alternative approaches.
  • Repetition and Variation: Regularly practice different scenarios to cover a wide range of potential interactions.

By implementing a comprehensive staff training program that focuses on customer service, teaching techniques, and sales skills, your martial arts school can achieve greater success and ensure a positive experience for both students and staff.